Mahindra & Mahindra Ltd. (M&M), a dominant force in India’s Small Commercial Vehicles (SCVs) sector, recently unveiled new additions to its Bolero MaXX Pik-Up range. This move underscores M&M’s commitment to enhancing customer comfort and vehicle functionality, highlighted by the introduction of air conditioning across the new variants and 14 innovative features on the iMaxx app. Here are 20 standout features that set the Mahindra Bolero MaXX Pik-Up range apart, offering a blend of performance, comfort, and advanced technology.
Performance and Comfort Features
- Advanced m2Di Engine: Offers both diesel and CNG options, catering to a wide range of customer needs.
- Powerful Performance: Engine power spans from 52.2kW (70hp) with 200Nm torque to 59.7kW (80hp) with 220Nm torque, providing robust performance.
- Exceptional Payload Capacity: With a capacity ranging from 1.3 tonnes to 2 tonnes, it meets diverse load-carrying requirements.
- Extended Cargo Bed: Up to 3050 mm in length, ensuring superior loadability.
- CMVR-Certified D+2 Seating: Compliance with safety norms, offering seating for the driver plus two passengers.
- Height-Adjustable Driver Seats: Enhances driver comfort, especially on long journeys.
- Turn-Safe Lamps: Increases visibility during turns, enhancing safety.
- Redesigned Interiors and Exteriors: Tailored for both city and highway applications, ensuring a pleasant driving experience.
- Integrated Air Conditioning: With a heater and demister, providing comfort in all weather conditions.
- Disruptive Design: Combines functionality with aesthetics, suited for both commercial and personal use.
iMAXX Features
- Geofence-Based Campaigning: Enables targeted outreach, improving operational efficiency.
- Driver Cum Owner Feature: Streamlines operations for owner-drivers, enhancing usability.
- My MaXX Score: Offers performance insights for drivers, encouraging efficient driving habits.
- Fleet Manager Profiles: Allows fleet managers to have enhanced control and oversight.
- Alerts for Aggressive Acceleration: Helps in promoting safer driving practices.
- Abrupt Braking Alerts: Aids in reducing wear and tear, lowering maintenance costs.
- Sharp Cornering Alerts: Enhances vehicle safety by encouraging smoother driving.
- Fuel Pilferage Detection: Prevents fuel theft, improving operational efficiency.
- Fastag Integration: Streamlines toll payments, saving time and money.
- Expense Management: Assists in tracking and managing vehicle-related expenses effectively.
These features collectively make the Bolero MaXX Pik-Up range a compelling choice for businesses and individuals alike, offering a blend of robust performance, high functionality, and advanced technology. With these enhancements, Mahindra & Mahindra Ltd. continues to reinforce its position as a leader in the commercial vehicle segment, catering to the evolving needs of its customers. The Bolero MaXX Pik-Up range, with its advanced features and commitment to comfort and efficiency, is set to remain a preferred choice in India’s SCV market.
