Toyota South Africa Motors (TSAM) is proud to have won a total of 10 awards at the National Association of Automotive Manufacturers of South Africa (naamsa) Accelerator Awards last week. These include three awards in the New Vehicles and Manufacturing categories – respectively – as well as four in the Dealership classification.
New Vehicle Sales
Toyota Starlet: Passenger Newcomer of the Year Award
Toyota Hilux: Light Commercial Vehicle of the Year Award
Toyota Coaster: Other Commercial Newcomer of the Year Award
Manufacturing Awards
Toyota Hilux: Top Locally Manufactured Car of the Year
Toyota Corolla Cross: Top Locally Manufactured Newcomer of the Year
Toyota Starlet: Top Imported Car of the Year Award
DEALERSHIP AWARDS
Top Passenger Dealer of the Year Award: Toyota Durban South
Top Light Commercial Dealer of the Year Award: Halfway Toyota Honeydew
Most-improved Passenger Dealer of the Year Award: Fury Toyota Randburg
Most-improved Commercial Dealer of the Year Award: Hino Kuilsrivier
Commenting on Toyota’s phenomenal recognition by naamsa, TSAM’s Senior Vice President of Sales and Marketing Leon Theron said: “On behalf of the Toyota family, we are pleased that these awards recognise all three arms of our business – including Sales (and Marketing), Manufacturing as well as our Dealer Network. The importance of interdependence between these divisions cannot be overemphasised as it has become the cornerstone of our business success.”
It is also worth noting that SA’s favourite bakkie and bestseller (overall) year-to-date, Hilux, as well as Starlet have doubled their accolades each by winning under both New Vehicle Sales and Manufacturing Awards categories.
Earlier, naamsa CEO Mikel Mabasa announced that the awards will become SA’s only fact-based and prestigious motoring competition in the country.
“We are using our respected, trusted and independently audited datasets to recognise and acknowledge best performing brands in different segments and categories across the entire auto value chain. We will also be recognising best performing dealerships for year under review across all our brands in South Africa,” said Mabasa.
ENDS