Total Passenger Sales: 7 180
Total LCV Sales: 5 046
Toyota Hilux is once again South Africa’s most popular vehicle with 3 336 deliveries in October, continuing its legendary retail leadership. Similarly, Toyota’s total sales tally for the month – 12 574 units – is a remarkable performance, reflecting an impressive market share of 27.3%.
Leon Theron, Senior Vice President of Sales and Marketing for Toyota South Africa, is upbeat about the company’s results: “Despite obvious market detractors such as the Transnet strike and volatile trading conditions, I am very proud of Toyota’s performance year-to-date. Over 12 000 units retailed for the month and a market share of 27.3% is a phenomenal result – all credit has to go our dealer network and, of course, our loyal customer base. Thank you!”
Reflecting on the new vehicle sales statistics for the month of October 2022, the National Association of Automotive Manufacturers of South Africa (naamsa) said that, although the pace of recovery has started to ease, the performance of the new vehicle market remained reassuring considering further headwinds such as the logistical disruptions during the month.
Aggregate domestic new vehicle sales in October 2022, at 45 966 units reflected an increase of 4 715 units, or 11.4%, from the 41 251 vehicles sold in October 2021. Export sales recorded an increase of 4 101 units, or 16.1%, to 29 508 units in October 2022 compared to the 25 407 vehicles exported in October 2021.
In the Toyota stable, the sales runner-up for the month was the Corolla Cross which managed 2 014 deliveries, with other notable contributions coming from the Urban Cruiser (1 820), the ubiquitous Quantum (1 239), the Fortuner (847), as well as the Starlet (839). TSAM’s truck division Hino had a strong sales month with the 200-Series retailing 66 units while the 300-Series and 500-Series recorded 150 and 114 units apiece.
On the luxury front, Lexus ES (22) and RX (17) also had a decent showing on the leader board. TSAM is also proud that its Parts’ Supply business distributed just under 1.4 million items to domestic dealers, while a further 285 000 pieces were shipped outside of the country.
“The incredible loyalty shown by our customers over more than half a century has enabled us to achieve an outstanding share of the local market. We are thankful to our fleet owners and rental companies for their continued support in these trying economic times. We are also grateful to our Dealer Network, as well as all Toyota staff, for their sterling efforts in making Toyota such a competitive brand,” concludes Theron.
ENDS
