- Built using finest materials with the most craftsmanship and perfectly showcasing Mercedes‑Maybach’s aura, the S-Class Haute Voiture is an evolution of the concept model of the same name presented in May
- The Haute Couture-inspired model is available in a strictly limited edition of 150 units
- A limited-edition bag collection will accompany the series car, retailing early 2023 at Maybach Icons of Luxury physical and online stores
The limited-edition series Mercedes-Maybach S-Class Haute Voiture is a collectible piece designed for select occasions. Merging the aesthetics presented earlier this year, but now with new meticulous design details that elevate the customer experience. Mercedes-Maybach presented the new model for the first time during an event in Dubai on December 12, 2022. The vehicle was revealed following a curated fashion show by local couture designer Atelier Zuhra. In attendance were VIP guests, media and influencers.
“The intricate features and exclusive design elements are what makes the Mercedes‑Maybach S‑Class Haute Voiture one of the most extravagant models we ever created – it represents Sophisticated Luxury in its purest form. Our customers have access to the most aspirational lifestyle, so we wanted to reflect this through creating something utterly desirable and using components never before seen on a Mercedes-Maybach.”
Gorden Wagener, Chief Design Officer Mercedes-Benz Group AG
“The Mercedes-Maybach S-Class Haute Voiture heralds a new chapter of high exclusivity for the brand. With a restricted limited run of 150 units, the special edition reflects our brand philosophy to occasionally release aspirational collectibles. Thus, we further strengthen the position of Maybach as the ultimate luxury pioneer and facilitate one-of-a-kind luxury experiences that go beyond our customers’ expectations.”
Daniel Lescow, Head of Mercedes-Maybach Mercedes-Benz Group AG
A Mercedes-Maybach S 680 (WLTP combined fuel consumption: 14.3‑13.4 l/100 km, combined CO₂ emissions: 326‑304 g/km)[1], the limited special edition facilitates a full sensory experience and showcases a supreme elegance that is reflective of the brand’s “Sophisticated Luxury” ethos. The combination of utmost craftsmanship, high-quality m
